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It is with great pleasure and excitement that I announce a new Search Engine Marketing (SEM) project with SkiBig3.com, the hub website for the Banff Lake Louise Ski Resorts including Ski Lake Louise, Ski Norquay Resort in Banff as well as Sunshine Village based in Banff, Alberta. SkiBig3.com is about to launch their new site for the upcoming winter season, and I am delighted to have the luxury of time to work on it throughout the summer.

SkiBig3.com represents the Banff Lake Louise Ski Resorts worldwide for a wide variety of winter ski vacation packages. As part of my role, I will be working closely with Dan Markham, Director of Marketing & Sales as well as Al Stanford, Web Manager for SkiBig3.com. If you are looking for the best Banff Lake Louise winter ski vacations and packages, look no further and visit SkiBig3.com today. If you want more information about this web project, please contact Dan Markham at .

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Upcoming Events

Mark your calendar! The main event of the year in Search Engine Marketing: Search Engine Strategies (SES) Toronto is coming back again soon on June 16-18 2008. I will be there representing SEMPO Canada along with all representatives of the Canadian Search Marketing Industry. During SES, Ken Jurina & I will host an evening session to present the latest accomplishments within SEMPO Canada. For those who may not know, Search Engine Strategies is the premier event about Search Marketing (SEM) technologies and tactics and we are proud to have this show coming to Canada once a year.

Client Testimonial



“We think Alex is great. He’s very good at SEM and SEO.”

/// Travis Smith
Web Developer
Hop Studios
Read more...

Term Definition

Pay-for-performance /// A pricing model based on delivering sales or something else that can be directly attributed to the bottom line. Contrast this with traditional banner advertising which is based on impressions, a chunk of which come from people you have no desire or ability to do business with.

/// Read the Glossary

Canadian Search Engine Marketing Professional Association (Canada)

Search Engine Marketing Professional Organization (Canada)

Read about it on my Search Marketing blog


TOP SEO Basic Member Logo: Vancouver BC eMarketing 101 SEO Services Vancouver

Search Engine Workshop Certification: Vancouver BC eMarketing 101 SEO Services Vancouver

Search Engine Marketing (SEM) Services Vancouver

The promise is simple: I do whatever it takes to bring your site at the top of search results for your targeted search phrases. This will bring you hundreds if not thousands of potential customers and most likely tons of sales, assuming your site can convert that traffic into sales. What else do you want to know? The level of sales you want depends on your commitment to your search marketing plan. Once we get started, I will walk you through all of these steps:

Getting more traffic to your site involves a sustained effort: 

  • Web analytics implementation
  • Keyword phrase research for your business
  • Initial PageRank Analysis
  • Link Building basics (Directory listings & other linking primer tactics)
  • PPC Search Engines set up, maintenance, bid management and ongoing reporting
  • Search Engine Optimization 101 (SEO): Title, meta description optimization & more
  • Web site content optimization
  • Ongoing Link Building Development
  • Search Marketing Coaching and more...