It is with great pleasure and excitement that I announce a new Search Engine Marketing (SEM) project with SkiBig3.com, the hub website for the Banff Lake Louise Ski Resorts including Ski Lake Louise, Ski Norquay Resort in Banff as well as Sunshine Village based in Banff, Alberta. SkiBig3.com is about to launch their new site for the upcoming winter season, and I am delighted to have the luxury of time to work on it throughout the summer.
SkiBig3.com represents the Banff Lake Louise Ski Resorts worldwide for a wide variety of winter ski vacation packages. As part of my role, I will be working closely with Dan Markham, Director of Marketing & Sales as well as Al Stanford, Web Manager for SkiBig3.com. If you are looking for the best Banff Lake Louise winter ski vacations and packages, look no further and visit SkiBig3.com today. If you want more information about this web project, please contact Dan Markham at .
05/15 /// Gord Hotchkiss: Don’t Crown Google Yet, The Rules of Engagement Are Still Being Determined
04/03 /// Register for the QuickLearn Online Marketing & Business Training Series: Search Marketing 101
07/04 /// Junior Search Marketing Strategist - 6S Marketing - Yaletown (Vancouver) BC Canada;
6S Marketing (6smarketing.com)
07/02 /// eMarketing Coordinator With Pay-Per-Click (PPC) Management Experience - Vancouver (BC) Canada;
N/A
07/02 /// Interactive Marketing Manager with PPC Management Experience - Recombo - Vancouver (BC) Canada;
Recombo (recombo.com)
07/02 /// Interactive Designer with SEO Skills - MovieSet - Vancouver (BC) Canada;
MovieSet (movieset.com/)
07/02 /// Community Building Editor With SEO Skills - Orato.com - Vancouver (BC) Canada;
Orato.com
07/02 /// User Interface Designer for Mobile Applications - Most Home Real Estate Services - Maple Ridge (BC);
Most Home Real Estate Services Inc. (mosthome.com)
07/02 /// Web Database Coordinator With SEO Experience - Taymor Industries - Delta (BC) Canada;
Taymor Industries (taymor.com)
06/26 /// Internet Marketing Manager With SEO & PPC (Pay-per-Click) Experience - Yaaway Media - Langley (BC);
Yaaway Media (yaaway.com)
06/26 /// Senior Manager, eMarketing & Strategy With SEO Skills - HSBC Bank of Canada - Vancouver (BC) Canada;
HSBC Bank of Canada (hsbc.ca)
Mark your calendar! The main event of the year in Search Engine Marketing: Search Engine Strategies (SES) Toronto is coming back again soon on June 16-18 2008. I will be there representing SEMPO Canada along with all representatives of the Canadian Search Marketing Industry. During SES, Ken Jurina & I will host an evening session to present the latest accomplishments within SEMPO Canada. For those who may not know, Search Engine Strategies is the premier event about Search Marketing (SEM) technologies and tactics and we are proud to have this show coming to Canada once a year.
“Alex’s presentation on e-marketing was timely and relevant for those attending, and was generally well received. His presentation style encouraged active participation by the audience, who had ample opportunity to have their questions and concerns addressed. Despite the presentation being during dinner, audience attention was very high, probably given the relevance of the topic to the industry at this time.”
/// Kevan J. Ridgeway
President & CEO, Vancouver Coast & Mountains
Annual General Meeting, Powell River, (BC)
Read more...
IndexRank /// IndexRank is a new metric to summarize the indexing rate of your site. If you constantly add content to your site, big or small, your IndexRank will be higher. The metric is based on an algorithm that makes use of time specific indexing data from Google to indicate (on a 0-10 scale) the indexing rate of a website. Hat tip to Aaron Wall for a great post about the value of this data.
Search Engine Marketing Professional Organization (Canada)
Read about it on my Search Marketing blog
Search Engine Marketing (SEM) Consultant
Every time I start a new Search Marketing project, I spend a great deal of time with you to understand your business well enough to work on it. Very often, people want to rush things because they are eager to make more sales from the web and they fail to follow a solid process. I am going to tell you something: the secret for a successful search marketing project is in the process. During the initial phase, we have to take our time to define the scope of the project, the budget, look at crucial elements such as your domain name(s), your current traffic level, competitors search strategy, search phrases you want to be found under and compare it with results from keyword research tools etc. There are a lot of elements to look into and to analyze as part of the initial search process, before we actually get the work done. During this stage, we will take our time to define what needs to be done and why, and then start on the right foot.
Trust me, this is where you will find the difference between a normal SEO and me; success and failure. Nor sure yet? Please check a few of my testimonials.
